2024 Integrated Campaign
Our friends at Eucerin wanted to show how their formulation stacks up against competitors’. The trouble was, Complete Repair Cream was facing low brand awareness—getting lost in a saturated market of sames. Then, while exploring the aisles one day, a distinctive and eye-catching solution stood out amongst a sea of ceramides: The red-lid skin replenisher that goes beyond the other guys, to help you uncover your best skin.
